The Ultimate Squid is engineered with custom-contracting fluttering tentacles that react to the slightest rod tip movement or current. This hyper-realistic movement mimics a squid in distress, triggering aggressive reaction strikes from predators that just can't help themselves.
Our specialized wing design delivers a perfectly balanced, mesmerizing roll and swim action that is a dead ringer for a live squid. Whether you’re working deep reefs or shallow flats, this realistic swimming profile ensures you’re always the most convincing bait in the water.

To give you the upper hand in all light conditions, we’ve integrated premium UV-active in select colours to ensure maximum visibility in the depths. Combined with our signature TPE tough material and custom scent, this lure is built to handle the most brutal structure and come back for more.