When developing The Ultimate Squid, we spent an incredible amount of time in research and development to ensure this lure looked, moved and swam just like a real squid.
The rolling hood wings give it a lifelike swimming action and the subtle material gives this lure realistic feel and movement through the water. No other squid imitation comes close.
The Nitro and Glow ink colours feature unique UV and Glow in the dark paints and materials.
The glow in the dark material absorbs and stores light, enhancing visibility to fish in darker environments.
With the Nitro colour, we have integrated UV paints and materials, as research has suggested fish can see the UV spectrum of light naturally, where the human eye requires the use of a blacklight. We are constantly innovating to create the world's best lures, with the results on the water to match.